It is vital for any business to never settle on a particular milestone. They must continue to thrive and grow. The ecommerce industry is a great example of this principle and it’s being implemented quickly.
Because of this deep technological involvement, such as 3D modeling, the online shopping experience will revolutionize customers’ shopping experience. Let’s look at how 3D product configuration is transforming the ecommerce sector.
What Exactly Is A 3D Product Configurator?
3D product configurator is a tool that allows beginners to modify the appearance, behavior, and materials of their products. Just click and the product will adjust accordingly. This is how helpful it can be.
This allows customers to see the product from different angles, evaluate every aspect, and then choose the product that suits their needs and matches their preferences. Online shopping is more personal and leads to happier customers.
3d Configuration – How Does It Work?
3D configuration can be done using software that creates high-fidelity 3D renderings by using multiple product files. 3D visual configurators are often used by businesses to aid in the design, manufacturing, and distribution 3D products.
3D Configuration Software: How Does It Benefit The Ecommerce Industry?
1. Get More Sales
3D configuratorsoftware can help you increase sales. Interactive 3D models of products can be attractive to customers and leave a lasting impression. 3D models are a key component of improving online shopping. They simplify the decision-making process and help increase conversion rates. All in all, 3D product configurations have the potential to make a big impact on an ecommerce company’s sales.
2. Promotes Cost-Efficiency
The ability to provide customers with real-time feedback helps reduce the time it takes to sell 3D products. Additionally, you don’t need to spend a lot of money on expensive studios for images. A photorealistic 3D rendering of the product is all you need. Making a virtual replica 360deg of a product is cheaper than a professional shoot.
3. Fast And Friendly UX/UI
The user experience will be significantly improved if you use a 3D interactive model for your website or mobile app. A 3D model is easier to use than thousands of product images. Images have become outdated and boring nowadays, which makes the UI cluttered. This 3D rendering technology also allows customers to view the product from 360° angles, allowing them to make more informed buying decisions.
4. Enjoy A Unique And Personalized Shopping Experience
One of the biggest drawbacks to shopping on an ecommerce platform is the inability to try the product. It’s not true anymore. 3D technology can beat the need to go to a physical market.
AR and VR can enhance the usability of 3D designs. This technology opens up new opportunities that can be customized to your needs, without you having to travel.
5. Better Pricing Quotes
A report shows that more than 57% agreed to pay premium prices for personalized products. Only 35% weren’t sure and only 10% were completely denied. These staggering numbers clearly show the growing demand for 3D configurators for online shopping.
6. Better Customer Engagement
With so many products being released every year, customers no longer want to be content with the standard. They seek out improvement and personalization. 3D configuration technology makes it easy for them to find what they are looking for. The basic features of a 3D product configurator include engraving. This makes personalization easier.
7. Fewer Carts Abandonment
You’ve probably been in a situation when you love a product but don’t want to buy it. There’s a good chance that you have. However, the ecommerce website from which you’re purchasing doesn’t use 3D technology. Even small customizations to customers can lead to higher sales conversions. There are very few chances that customers will leave a product they love and can personalize it to suit their needs.
8. Enhanced Marketing
Not only does 3D configuration increase sales and benefit customers, but it also benefits marketing departments. Nearly all websites use cookies to provide personalized advertisements based on user’s interests.